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Mindset Mondays with DTK – Ep #066 — Want to succeed more? Then fail more!

The next time you hear an entrepreneur, an executive, or the leader of any organization profess their belief in innovation, ask them how they reward failure. Chances are, they don’t. And when failure is not rewarded, innovation is NOT a part of their culture.

In this rapidly changing world, success often demands innovation. Innovation requires experimentation, and lots of it! And, where there is experimentation, there is failure.

Extending the logic … Failure is the barometer of success. And Thomas Watson gave us that roadmap well over half a century ago:

“Would you like me to give you a formula for success? It’s quite simple, really. Double your rate of failure.”

Let’s be clear: this is not about aiming so low that you can’t fail. That leaves you “playing not to lose” rather than playing to win. The opportunity here is “fail forward” … to lean into failure and embrace the learning that comes from it.

What will change when YOU celebrate failure?


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